GTM Marketing Manager (73768)

Location: Austin, US

Company: Advanced Micro Devices

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What you do at AMD changes everything 
 

At AMD, we push the boundaries of what is possible.  We believe in changing the world for the better by driving innovation in high-performance computing, graphics, and visualization technologies – building blocks for gaming, immersive platforms, and the data center. 
 

Developing great technology takes more than talent: it takes amazing people who understand collaboration, respect, and who will go the “extra mile” to achieve unthinkable results.  It takes people who have the passion and desire to disrupt the status quo, push boundaries, deliver innovation, and change the world.   If you have this type of passion, we invite you to take a look at the opportunities available to come join our team.
 

GTM Marketing Manager – Acer & Asus

 

Overview

The Go-To-Market (GTM) Marketing Manager will apply an account-based marketing approach to deepen and broaden relationships with key marketing and product partners within Acer and Asus (OEM). The marketing manager will collaborate, implement and optimize co-marketing programs that impact AMD’s and our OEM’s marketing and sales goals. The GTM Marketing Manager is responsible for delivering strategic marketing solutions, leading marketing consulting and implementation of co-marketing efforts – adapted to the partner’s need where sometimes the solution does not have a precedent – and maximizing the implementation of AMD campaigns and messaging through our partner’s consumer client & gaming marketing engines. The GTM Marketing Manager will develop marketing priorities and objectives, establish a cooperative go-to-market strategy and mobilize internal and external resources to execute — on time, within funding programs.

 

Roles/Responsibilities

  • Create strong links and relationships into OEM consumer and gaming marketing engines
  • Align AMD planning cycles with OEM’s timelines
  • Work in lock-step with AMD Global Account Management teams and Regional teams to apply, customize and optimize marketing programs designed to drive the AMD brand and sales velocity through several channels (online, email, social, events, retail, training, and more)
  • Be the primary interface representing the OEM within AMD’s internal marketing forums to drive OEM’s needs internally and be the primary marketing interface directly with the OEM representing AMD
  • Ensure that OEM is represented in AMD’s marketing efforts (product launches, tradeshows, website, etc.) and lead execution of launch activities of key platforms
  • Be knowledgeable about the dynamics of the OEM’s organization to understand their goals, pain points, and opportunities to better enhance AMD’s marketing effectiveness & integration within OEM campaigns
  • Ensure timely and relevant communications about AMD products and other updates to the OEM marketing contacts
  • Work with AMD’s teams and with OEM to measure the effectiveness of programs and be able to apply learnings for future programs
  • Manage co-marketing funds that align with AMD marketing objectives, and work with OEM alliances contacts and regional teams to execute
  • Cultivate, broaden and deepen OEM relationships

 

Knowledge and skills

  • Thorough understanding of current marketing strategies, digital platforms, and trends
  • Self-motivated and prepared to jump in and lead
  • Exceptional presentation, communication and storytelling ability in presentation formats and verbally
  • Experience utilizing market research and market data to develop marketing strategies and programs
  • Creative problem solving and accountability
  • Take charge attitude and confidence
  • Sharp, responsible, and highly organized
  • Ability to plan and prioritize multiple accounts and tasks effectively

 

Travel

20%

 

Location

Austin, TX

 

#LI-ML2



Requisition Number: 73768 
Country: United States State: Texas City: Austin 
Job Function: Go to Market 

 

AMD does not accept unsolicited resumes from headhunters, recruitment agencies or fee based recruitment services. AMD and its subsidiaries are equal opportunity employers. We consider candidates regardless of age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status. Please click here for more information.


Nearest Major Market: Austin

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