Senior Manager, Media Relations

Location: Austin, Texas, US

Company: Advanced Micro Devices

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What you do at AMD changes everything 
 

At AMD, we push the boundaries of what is possible.  We believe in changing the world for the better by driving innovation in high-performance computing, graphics, and visualization technologies – building blocks for gaming, immersive platforms, and the data center. 
 

Developing great technology takes more than talent: it takes amazing people who understand collaboration, respect, and who will go the “extra mile” to achieve unthinkable results.  It takes people who have the passion and desire to disrupt the status quo, push boundaries, deliver innovation, and change the world.   If you have this type of passion, we invite you to take a look at the opportunities available to come join our team.
 

Senior Manager, Media Relations

 

THE ROLE:

 

AMD is looking for a Media Relations Specialist to lead AMD’s North America press engagements across our Client and Graphics businesses. The role involves partnering closely with our Client and Graphics PR leads and key stakeholders within business units, sales, and marketing. With close relationships across tier one press, you will lead the team to support key product launches, momentum, and competitive engagements in support of differentiated messaging, driving proactive press engagements, and helping build and support NA press communities as a part of successfully strengthening the AMD brand and our position as an industry leader enabling the future of high-performance computing.

 

THE PERSON:

 

This person will be able to drive compelling technical narratives, manage competitive intelligence and drive strategic launch and momentum press support. With global impact, this role is intrinsic to AMD’s Public Relations activities across North America, as we position AMD to better engage with media and create positive experiences that highlight AMD technology and leadership. 

 

KEY RESPONSIBILITIES: 

  • Overall management and leadership of media strategy and activation across HQ as well as support for regions via best practices
  • Establish and manage press engagement strategy and best practices.
  • Build relationships with tier one press and influencers for tight engagement and alignment in support of AMD media strategies
  • Ensure cross-functional alignment between internal business units to drive effective, cohesive, and on-brand narrative strategies
  • Develop and maintain community and reputation management strategies across the press audience
  • Drive innovative and ambitious media programs that deliver significant success and competitor advantage in terms of brand loyalty, through highly engaging content
  • Develop editorial proposition for mainstream news agenda across business and technology focus, identifying issues in real-time while working across internal teams to respond effectively
  • Provide regular stakeholder reports that analyze the success of press engagement activity in helping to achieve KPIs and provide recommended solutions for improvement
  • Own and manage PR agencies for reactive strategic and creative activities

 

PREFERRED EXPERIENCE: 

  • Proven relationships across North American press and influencers
  • Significant and proven experience in press communication and strategies
  • Expert knowledge of client and graphic technology and the ability to build a narrative highlighting technological innovation
  • Expert knowledge of orchestrating relationships between owned, earned and paid
  • Excellent written and verbal communication skills
  • Ability to establish trust and credibility and motivate colleagues across the organization, working collaboratively across the global communications organization while ensuring that PR teams are guided and coached
  • Passion for technology and the role high-performance computing plays in shaping the future
  • Comfortable operating in a dynamic, fast-paced, and demanding working environment
  • Translate complex technical and business issues into simplified messaging for external press audiences
  • Comfortable working in a large team with multiple stakeholders, and proven ability to successfully manage change, resolve conflicts and ensure collaboration within teams and across broader internal stakeholder organizations
  • Strong project management and time management skills with an ability to lead several projects at once

 

 

ACADEMIC CREDENTIALS: 

Degree or extensive relevant industry experience 

 

Location:

Austin, TX or Santa Clara, CA

 

#LI-ML2


Requisition Number: 177381 
Country: United States State: Texas City: Austin 
Job Function: Communications
  

Benefits offered are described here.

AMD does not accept unsolicited resumes from headhunters, recruitment agencies or fee based recruitment services. AMD and its subsidiaries are equal opportunity employers. We consider candidates regardless of age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status. Please click here for more information.

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