Sr. Product Marketing Manager

Location: Austin, Texas, US

Company: Advanced Micro Devices

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What you do at AMD changes everything 
 

At AMD, we push the boundaries of what is possible.  We believe in changing the world for the better by driving innovation in high-performance computing, graphics, and visualization technologies – building blocks for gaming, immersive platforms, and the data center. 
 

Developing great technology takes more than talent: it takes amazing people who understand collaboration, respect, and who will go the “extra mile” to achieve unthinkable results.  It takes people who have the passion and desire to disrupt the status quo, push boundaries, deliver innovation, and change the world.   If you have this type of passion, we invite you to take a look at the opportunities available to come join our team.
 

Sr Product Marketing Manager

The Role:

Commercial client business is one of the most important directions for AMD’s business growth. We are developing products that power critical missions and tasks in Enterprise and SMB.  We are seeking a passionate and skilled Commercial Product Marketing Manager to take our  ”Ryzen for Business” story to the next level.

As a Sr Product Marketing Manager, you will be a Customer Advocate responsible for both inbound and outbound product marketing messaging and plan for the commercial segment CPU/APU products and key technologies such as security and manageability.  You will create messaging documents, devise sales support materials for Commercial segment stakeholders and Sales teams, educate and help them deliver the message to customers and industry influencers, and be the evangelist for commercial client products and technologies.

 

The Person:

Above all, our new Product Marketing Manager thrives in dynamic and innovative environments, is passionate about customer focus, and is an expert at crafting customer-centric messaging and communication that drives business growth.

In addition to product marketing expertise and experience, you will also need the following skills to succeed in the role:  

  • Impeccable communication skills, and ability to influence the teams and stakeholders
  • Superior ability to build relationships with peers among engineering, product management, marketing and sales, and other cross-functional groups.
  • Analytical and rigorous, structured thinking
  • Passion and interest in enterprise HW, SW and new and disruptive technologies
  • Strong team player, results oriented, metrics driven and capable of working in a fast- paced and changing environment
  • Ability to create and drive the “new and different” – create proposals for breakthrough ideas, and execute them with peer and cross-functional teams through leadership, influence, and persistence
  • Organized, resourceful and planful – the ability to prioritize, get things done, work on multiple tasks and anticipate and plan around obstacles

 

Key Responsibilities:

This critical role is chartered with responsibilities including but not limited to:

  • Develop comprehensive messaging, positioning, product marketing plan and sales enablement assets for commercial client processors, platforms, and technologies including but not limited to security, manageability, and connectivity
  • Command a thorough knowledge of PC security, manageability, wireless connectivity, and AMD silicon, firmware, BIOS, and system capabilities applicable  to commercial clients and portray value to our commercial customers
  • Create product marketing and GTM strategy, value proposition, and thought leadership for commercial client products and opportunities, working in close collaboration with corporate marketing and sales.
  • Understand commercial buyer/user personas and develop targeting plans to drive growth
  • Develop sales tools and enablers that support buyer and customer journey (e.g. presentations, training video content, product/solution guides, blogs, media briefings, trainings, etc)
  • Understand competitive environment and position our products and technologies to win.  Develop a competitive strategy and execution plan around commercial segment products and technologies.
  • Lead cross-functional areas to help generate strong momentum ahead of new product launches as well as throughout the product lifecycle for commercial segment
  • Provide  training to marketing and sales teams as needed - communicate value proposition, competitive advantage, and winning approach
  • Represent AMD in industry conferences and thought leadership activities
  • Build and sustain analyst conversations to help differentiate our products
  • Track and report to executive leadership and cross-functional stakeholders on product marketing plan results and successes

 

Preferred Experience:

  • 7+ years product/technical marketing experience for PC or semiconductor companies; experience in PC security and manageability a plus
  • Proven history of creating effective messaging, product positioning, marketing programs, and GTM content
  • Ability to evangelize products and communicate key benefits to internal and external stakeholders (including being on-camera for educational videos, webinars, presentations)
  • Seasoned creative writer with expertise developing lean and effective messaging, presentations, and written content such as blogs and tech papers.

 

Academic Credentials:

  • Bachelor’s degree in engineering, computer science, or related field
  • MBA or equivalent experience

 

Location:

Austin, TX

 

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Requisition Number: 141529 
Country: United States State: Texas City: Austin 
Job Function: Business Marketing
  

 

AMD does not accept unsolicited resumes from headhunters, recruitment agencies or fee based recruitment services. AMD and its subsidiaries are equal opportunity employers. We consider candidates regardless of age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status. Please click here for more information.

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